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  • Home
  • Expertise
    • NPS Consulting Services
    • Consumer Experience
    • Product Development and Testing
    • Brand and Messaging
    • Online Behavior and User Testing
  • Methods
    • Consumer Interviews
    • Consumer Observations
    • Consumer Artifacts
    • Focus Groups
  • Clients and Case Studies
  • Blog
  • Why us
    • Prospectus
    • Researcher Bios
    • Contact Us

Case Studies

Home » Case Studies
 Can Country Clubs Evolve?
0
By admin
In Articles, Case Studies, Projects
Posted August 23, 2018

Can Country Clubs Evolve?

A recent story in the Denver Business Journal asked, “Can Country Clubs Evolve?” Our answer is, and was, yes. In 2014, we completed a series of focus groups for Columbine Country Club, one of the [...]

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 How You Define the Problem Determines Whether You Solve It
0
By admin
In Articles, Business, Case Studies, Methods
Posted November 3, 2017

How You Define the Problem Determines Whether You Solve It

Here’s a quick read from the Harvard Business Review. It really sums up our approach quite well – every innovation inquiry requires a reframing of the question so you can identify the [...]

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 Methodology Case Study: Guerrilla Research Hits the RTD A Line
0
By admin
In Case Studies, Methods, Thought
Posted July 18, 2017

Methodology Case Study: Guerrilla Research Hits the RTD A Line

Wondering how our research works? Take a look at this quick study we did for fun recently. This case study in innovation research is longer than most blog posts, but it’s rich with information [...]

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