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Hi, Scott here! If you haven’t heard of a Dental Therapist, don’t worry, we hadn’t heard the term either when our clients at Healthier Colorado asked us to dig into rural and low-income [...]

Imagine conducting qualitative research in multiple cities, even countries, at the same time. Now imagine doing it for substantially less than the price of traditional, in-person research. Do we [...]

It has been almost three weeks since we shut the doors at our Denver homes, opening them only to go out for exercise, walk our dogs, hang out in the backyard, or grab groceries. Like most of [...]

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How well do you understand your target customers’ decision-making journey? Systems thinking has taught us that there are quick, everyday, low-stakes decisions and slow, complex, high-stakes [...]